Indian Premier League (IPL)
The Indian Premier League (IPL), founded in 2007 by the Board of Control for Cricket in India(BCCI), was officially launched in 2008. Initially featuring 8 teams representing various states across India. The IPL has since evolved into one of the most lucrative and popular cricket leagues globally.
The league which started on a small scale, has now grown into a massive business entity worth billions.
Let us take a closer look at the IPL’s business model:
- Broadcasting Revenue – Every match in IPL 2024 generated Rs.140 crore through broadcast rights.
- Sponsorships – Big brands are eager to invest in IPL, with sponsorship deals ranging from Jersey branding to ads during the matches.
- Gate Revenue – IPL matches are known for drawing full crowds, contributing significantly to revenue.
- Digital Domination – With the raise of online viewership, IPL capitalized on streaming rights, enabling it to reach fans globally.
- Revenue Sharing – The BCCI shares 50% of central revenue with franchises, ensuring the financial stability and growth of the league.
- During Pandemic – Despite the global economic slow down during the COVID-19 pandemic IPL thrived. In 2020, the league’s revenue doubled from Rs. 2,200 crore in 2019 to Rs. 4,000 crore.
One of the key highlights of IPL is how it has not only created job opportunities both domestically and internationally, but has also contributed significantly to the country’s economy, further boosting the global standing of Indian cricket.
What’s Your Best IPL Team for 2025?
Share your thoughts in the comment section below!
